Liz Musgrave
San Francisco-based graphic designer.
Open to full-time roles and freelance projects.
Featured Work
Three core case studies that show the range of the work: event brand systems, collateral extension, and digital experience building.
Click each tile to view more details.
About Me
Hi there! Thanks for visiting my portfolio. I'm a seasoned graphic designer with over a decade of experience creating print and digital deliverables for companies of all sizes. Most recently, I built and led an internal creative agency at a well-known pharmaceutical company, driving six-figure cost savings annually by bringing creative work in-house.
I've been living in the Bay for the past two years, making the most of everything San Francisco has to offer alongside my fiancé and our French bulldog, Bjorn. Outside of work, I run an Etsy shop creating stationery and custom print on demand products – a creative outlet that lets me design in my free time for customers around the world.
I've always learned by making things.
I’m constantly experimenting with new tools, following an idea just to see where it leads, and adding new skills to the way I work. Most recently, I started a YouTube channel as a place to share that curiosity. Part creative journal, part behind-the-scenes look at what I’m learning and making. From testing a new printer for stationery projects to sharing Illustrator tricks I use in everyday design work, it’s a space to try things, document the process, and connect with other people who love making things too. Check it out here.
Creative Capabilities
A practical snapshot of the work I can step into quickly, from event systems and production design to digital content, print-ready collateral, and organized creative operations.
Event Brand Systems
- Presentation graphics and stage visuals
- Registration signage and wayfinding
- Name badges, cue cards, and attendee materials
- Mobile app artwork and event touchpoints
Digital, Web & Content Production
- Webflow page builds and responsive UX support
- Email banners and header templates
- Social media ads and digital campaign assets
- Iconography sets and reusable content systems
Print & Production Design
- Invitations, cards, and print collateral systems
- Large-format banners and environmental graphics
- Vendor-ready file preparation and handoff
- Finishing details, assembly, and production judgment
Creative Operations
- Intake, scoping, timelines, and prioritization
- Stakeholder reviews and approval workflows
- Workfront workflows and PMP-informed coordination
- Executive partnership, team enablement, and vendor collaboration
More Project Work
Additional examples across mobile app graphics, small business collateral, and environmental event branding.
Let's Create Together
I'm open to full-time creative roles, freelance projects, and teams looking for a designer who can bring both thoughtful visuals and steady production leadership to the work.
Whether the next need is an event identity, a polished print system, a digital experience, or a creative operations partner, I'd be happy to talk through what's possible.